Brand awareness, Business Tips, Content Marketing, Digital Marketing, Email Marketing, Entrepreneurship, General, Lead Generation Strategies and Tips, Market & Client Research, Marketing Automation, Personal Success Tips, SEO and Adwords, Small Busines Growth, Small Business Marketing, SMB Profitability, Social Media and Influence Building, Startup, Strategic Financial Management, Strategic Marketing

How Are Marketers Tracking Customer Lifetime Value?

Although customer lifetime value has been a priority for marketers for some time now, their proficiency ...

 ​Read More

Brand awareness, Business Tips, Content Marketing, Digital Marketing, Email Marketing, Entrepreneurship, General, Lead Generation Strategies and Tips, Market & Client Research, Marketing Automation, Personal Success Tips, SEO and Adwords, Small Busines Growth, Small Business Marketing, SMB Profitability, Social Media and Influence Building, Startup, Strategic Financial Management, Strategic Marketing

How to Develop an Efficient Post-Pandemic Advertising Strategy With Data Analytics Using Only a Spreadsheet

It's been a tumultuous year for the advertising industry. In June 2020, GroupM estimated ...

 ​Read More

Brand awareness, Business Tips, Content Marketing, Digital Marketing, Email Marketing, Entrepreneurship, General, Lead Generation Strategies and Tips, Market & Client Research, Marketing Automation, Personal Success Tips, SEO and Adwords, Small Busines Growth, Small Business Marketing, SMB Profitability, Social Media and Influence Building, Startup, Strategic Financial Management, Strategic Marketing

5 keys to creating value with first-party data

As digital advertising shifts from third-party identifiers toward a privacy-driven approach, investing in first-party data ...

 ​Read More

Advertising Metrics, Content Marketing, Digital Marketing, General, Marketing Automation, Marketing Automation, Marketing Metrics, Mobile, SEO and Adwords, Small Busines Growth, Small Business CEO Personal Development, Small Business Growth, Social Media and Influence Building

How Not to Give a Great Presentation

I just watched a webinar offering little-known secrets to powerful presentations. At least I ...

 ​Read More

Advertising Metrics, Brand awareness, Business Tips, Content Marketing, Conversion Rates, Customer Acquisition Costs, Customer Conversion, Digital Marketing, Lead Generation Strategies and Tips, Market & Client Research, Marketing Automation, Marketing Automation, Marketing Budget, Marketing Metrics, Publicity and PR, SEO and Adwords, Small Busines Growth, Small Business CEO Personal Development, Small Business Growth, Small Business Marketing, SMB Business Setup, SMB Profitability, Startup, Strategic Marketing

Social Audio: What It Means for Marketers and Businesses

If you were familiar with Party Lines four decades ago, you remember how friends ...

 ​Read More

Brand awareness, Business Tips, Content Marketing, Digital Marketing, Email Marketing, Entrepreneurship, General, Lead Generation Strategies and Tips, Market & Client Research, Marketing Automation, Personal Success Tips, SEO and Adwords, Small Busines Growth, Small Business Marketing, SMB Profitability, Social Media and Influence Building, Startup, Strategic Financial Management, Strategic Marketing

How to Monetize Your Expertise – Content Marketing and Social Media

Isn’t it amazing how quickly something becomes the status quo in our digital age?At ...

 ​Read More