Customer Care, Customer Conversion, General, Lead Generation Strategies and Tips, Market & Client Research, Marketing Automation, Marketing Metrics, Small Busines Growth, Small Business Growth, Small Business Marketing, SMB Profitability, Startup

12 Types of Target Audience

I question "Who is the the Target Audience?" to my clients, workshop attendees and ...

 ​Read More

Business Tips, Content Marketing, Digital Marketing, General, Marketing Metrics, Small Busines Growth, Startup, Webinar(s)

How To Host A Webinar That Sells

Many use webinars  to promote or sell their expertise and business offerings. Want to ...

 ​Read More

Advertising Metrics, Digital Marketing, Email Marketing, General, Marketing Automation, Marketing Automation, Marketing Metrics, SEO and Adwords, Small Busines Growth, Small Business CEO Personal Development, SMB Profitability, Social Media and Influence Building, Special Promotions, Startup, Strategic Marketing

How To Digitally Track Offline Marketing Campaigns

According to Matt Shealy, " just about every other company in the Digital Age, ...

 ​Read More

Business Tips, Entrepreneurship, General, Personal Success Tips, Small Busines Growth, Small Business CEO Personal Development, SMB Business Setup, SMB Profitability, Startup

Be Nervous: What Aspiring Entrepreneurs Can Learn by Embracing Fear

I love this article about fear. As entrepreneurs we all face uncertainty, it's the ...

 ​Read More

Advertising Metrics, Business Tips, Digital Marketing, General, Marketing Metrics, Small Busines Growth, Small Business Marketing, SMB Business Setup, Strategic Financial Management

How to Define (and Measure) the Metrics That are Crucial to Your Business

Metrics matter, but not all data is created equal. In the frantic hunt for ...

 ​Read More